Social Media, everyone uses it in some fashion today. It’s hard to find someone without a Myspace, Facebook or Twitter account. It reminds me of back when I was in elementary school when AOL and AIM were just getting started. Everyone would ask each other, “What’s your SN?” AOL and AIM was another way of communicating and staying in touch with one another. At the time this was revolutionary technology – you no longer had to wait for someone to respond back to your email. That could take days! With AOL and AIM you could receive messages instantly and respond instantly. Just like AOL and AIM we now have a new technology that is behaving just like AOL and AIM. We now have these social networking sites that we can use to keep in touch with one another. We can add our friends, family and even strangers to our profile friend lists. Facebook, Myspace and Twitter allow us to stay connected with one another in a new way.
Since many people are congregating to these social networking websites – you have to imagine that companies and businesses will want to follow suit. The point of advertising is to get your product out there to as many people as you can. The internet is doubt one of the best ways to do this. As a journalism major, this new technology is something that will have to be utilized in order to be successful in the business. Journalists will have to be able to communicate and use these social networking tools. Telling the news is no longer just going on air at selected times during the day. The internet is allowing people to get the news whenever, wherever they want. Not only the news but people are able to watch many of the prime time shows online. Television news CAN NOT and WILL NOT succeed by trying to compete with it. The success of broadcast news will be determined based on how the news industry integrates the internet into their broadcast models.
I know for me, social media is another way to stay in contact. I will use Twitter, Facebook, Myspace to promote my articles to gain readership and viewers. Other companies are recognizing this as well and doing the same. News agencies will post a story on their website and then post a link on Twitter and Facebook for readers to check it out.
If you would like me to join any of your social networking sites like Twitter, Facebook or website leave a comment below!
